Every year on September 4, we celebrate World Sexual Health Day, a reminder that sexual well-being is not a luxury, but an essential part of overall health. Yet, for many, talking about sexual health still feels like a taboo subject. Opening this conversation is the first step to understanding why it matters, and how science and innovation are offering new ways to support it.
Sexual health: more than intimacy
The World Health Organization (WHO) defines sexual health as a state of physical, emotional, mental, and social well-being in relation to sexuality. In other words, it’s not only about the absence of disease or dysfunction, but about feeling good in our bodies, in our relationships, and in ourselves.
Sexual health affects:
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Self-esteem: feeling confident and in harmony with one’s own body.
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Relationships: intimacy and communication with a partner.
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Overall well-being: a balanced sex life contributes to reduced stress and improved mood.
However, many factors can disrupt this balance:
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Aging and hormonal changes.
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Stress and mental health challenges.
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Chronic illnesses and certain medications.
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Lifestyle habits such as poor diet, smoking, or lack of exercise.
When these factors interfere, sexual health suffers, impacting not just intimacy, but also emotional resilience and quality of life.
A growing global demand for solutions
As awareness increases, so does the demand for safe, effective ways to support sexual health. The nutraceutical sector has been experiencing strong growth in this category, driven by:
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Natural alternatives: Consumers want plant-based solutions instead of synthetic or pharmaceutical options.
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Transparency and safety: With frequent reports of adulterated products, there is a push toward standardized, traceable, and clinically supported ingredients.
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Innovation in formats: Gummies, functional foods, and convenient delivery systems are opening the door to new consumer groups.
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Cultural shifts: Conversations about sexual health are becoming more open and inclusive, reflecting a broader acceptance of wellness in all its dimensions.
According to market research, the global sexual wellness supplements sector is projected to grow steadily in the coming years, fueled by both consumer curiosity and scientific validation. In addition, a report from FMCG Gurus – Women’s Health – Global Report 2024 indicates that 58% of women globally say they are satisfied with their sex life
Liboost®: science-backed support for sexual vitality
At Pharmactive, we believe that science and nature should go hand in hand. That’s why we developed Liboost®, a natural extract from Damiana (Turnera diffusa), a botanical traditionally linked to intimacy and vitality.
What makes Liboost® stand out?
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100% natural and safe: free from adulterants, a common problem in the sexual health category.
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Standardized extract: delivering consistent quality and bioactive compounds (Liboonoides®).
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Flexible applications: suitable for capsules, gummies, and other innovative formats.
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Aligned with consumer values: natural origin, scientific backing, and clean-label positioning.
Liboost® reflects the direction where the nutraceutical industry is heading: combining rigorous science, sustainability, and a human-centered approach to well-being.
Looking ahead: sexual health as a pillar of wellness
World Sexual Health Day is more than a symbolic date. It’s a call to recognize sexual wellness as a pillar of health, alongside nutrition, mental balance, and physical activity.
For consumers, it means having access to safe, natural, and effective solutions. For the nutraceutical industry, it means innovating responsibly to meet this demand with transparency and scientific integrity.
At Pharmactive, we are proud to contribute to this movement with ingredients like Liboost®—bringing evidence-based innovation to an area of health that deserves to be talked about openly.
Because taking care of sexual health means taking care of emotional, relational, and overall well-being.
